We Save New Podcasters Time and Resources By Curating Relevant Information and News About Podcasting and Related Products and Services.

podcast-big-logo
Please Share This Content with Your Friends, Family, or Business Associates

Unlock the Secrets to Crafting a Great Podcast

By Tom Seest

What Makes A Podcast Great?

At PodcastBig, we help new podcasters develop strategies to create content, traffic, and revenue from podcasts based on our experiences and experimentation.

Every podcast must aim to add value for its listeners; this will ensure an engaged and eagerly anticipated audience for every new episode.
Researching your target audience can provide invaluable insight into their needs and desires.
Show notes provide context for the content presented and help search engines discover your podcasts more easily. Furthermore, including transcripts for each episode can add even greater benefit.

What Makes A Podcast Great?

What Makes A Podcast Great?

How Does Well-Produced Audio Make a Podcast Good?

No matter the format of your podcast – interviews, narrative storytelling, or panel discussions – producing quality audio is key to engaging listeners with your content and keeping their focus on the subject matter at hand.
Although having a high-quality microphone is key, understanding how to record and edit a podcast efficiently is also vital. Employing appropriate techniques and equipment will make your show sound better than you ever imagined! While having an original concept for a podcast is one thing, creating content that engages and entertains listeners is what truly distinguishes it from its competition.
Podcasts offer you a portable medium, making it accessible on multiple devices and locations. However, this doesn’t give you license to cut corners when it comes to audio production: bad sound quality can distract listeners from hearing what they want – vocal pops, hissing, or poor cuts between points can turn listeners away quickly.
One effective method to test your podcast is by creating and sharing a beta episode with friends or a small group of listeners. This will give you the chance to assess their reaction and make necessary improvements before releasing full episodes.
SEO (search engine optimization) is another key aspect of podcasting. Planning episodes and show notes, writing engaging show notes, and creating transcripts will increase your reach on platforms like iTunes and Google search, leading to greater growth than those who neglect these areas; investing time here includes adding relevant keywords into titles and descriptions, while transcripts provide another service for listeners unable to access audio. Otter, Rev, and Descript offer affordable transcription plans that convert audio content to text format.

How Does Well-Produced Audio Make a Podcast Good?

How Does Well-Produced Audio Make a Podcast Good?

How Can Passionate Hosts Make a Podcast Great?

Nonetheless, what sets podcasts apart from others is the passion of their hosts. This shows in everything from their interaction over the mic to how they craft each episode and connect with listeners. Be it true crime, comedy, or politics podcasts, passionate hosts bring their love of their subject matter into each podcast they host – listeners can feel this excitement each week when returning for another listen.
To create and sustain a long-term podcast, it is critical that its hosts possess a firm grasp on why they are creating this content in the first place. To do this, use “why” questions at the beginning of each episode or outline them within your show description. Either way, they will ensure they serve their audience better over time and ensure listeners gain value from spending their free time listening to your show.
A great podcast host knows when and how to let their co-host take over. They should allow the co-host time and space to offer ideas and incorporate some of their own philosophies without taking over completely. Finding someone passionate about bow hunting as much as yourself makes for an ideal pairing at the microphone.
Finally, it is crucial for podcasts to have a consistent release schedule. This will ensure listeners know when new episodes will be arriving and help build an active listening base. Each episode should contain a call-to-action; for example, asking listeners to follow on social media or subscribe to your mailing list could work effectively.

How Can Passionate Hosts Make a Podcast Great?

How Can Passionate Hosts Make a Podcast Great?

What Makes this Podcast Stand Out?

Identifying your podcast as being unique is key if you want it to stand out in an overcrowded podcasting arena. A listener invests at least 20 minutes of their time into listening, so they must feel drawn in by its premise in order to stay and see if it’s worth their while – hence why many podcasts use names with descriptive phrases or intriguing descriptions, while some focus on specific niches to draw listeners with related interests.
Step one of deciding upon a show premise should be choosing something you care deeply about. By creating great content around something you enjoy talking about, listeners can easily tell whether or not your enthusiasm matches up – otherwise, they will quickly move on to another show!
Decide which podcast format best matches your topic and audience. These could include guest interviews, panel discussions, off-the-cuff conversations, theater productions, theater news bites, or investigative series. Or combine audio and video together – such as in The Joe Rogan Experience episodes, which feature both audio and video of Joe interacting with guests while having in-depth conversations – creating a vlog.
Make sure your podcast is easy for listeners to locate on iTunes and other platforms by creating an attractive website with captivating trailer clips, show notes, and transcripts for each episode, as well as linking back to them from relevant blogs or articles – this will increase search engine optimization while giving listeners easy access. Linked episodes give the podcast greater longevity while drawing new listeners over time.

What Makes this Podcast Stand Out?

What Makes this Podcast Stand Out?

What Makes Podcasts Engaging?

Podcasts that lack either entertaining or educational value may struggle to build an audience. Spending the time creating relevant and valuable content for your target audience will enable you to cultivate a dedicated fan base who are eager to press play!
Start by developing a listener persona to understand the needs and interests of your ideal listeners, which will allow you to tailor your podcast idea around an overarching theme that will entice and engage target listeners.
No matter if it’s an interview podcast, storytelling podcast, or roundtable discussion series, ensure each episode of your production tells an engaging and seamless narrative. Use a story structure with an introduction, buildup, and resolution; additionally, it may help to have scripted episodes to keep on track and direct conversation appropriately.
Be sure to add guests to your podcast for added depth and credibility, bringing experts and influencers into your show can attract new listeners while expanding its reach – plus guests may share their appearance on your show with their networks, helping increase audience growth even further.
Focus on providing listeners with actionable advice that will assist in solving problems or accomplishing their goals when creating podcast content, as this will keep them coming back for more. It may also be beneficial to include links to free tools, real-life examples, or any other sources of insightful information in your show notes.
Finally, it’s essential that your podcast establishes a release schedule so listeners know when to expect new episodes. Doing this will ensure no one misses an episode while also driving traffic back to its website or social media channels.

What Makes Podcasts Engaging?

What Makes Podcasts Engaging?

How Does a Regular Release Schedule Benefit ‘What Makes Podcast Good?’?

As any podcaster knows, having a consistent release schedule is vital to maintaining and growing an audience for any show – this is especially true of newer shows that are still trying to make themselves known amongst thousands of other shows within their genre.
There are multiple approaches to choosing an optimal release schedule for your podcast show. One way is to observe other popular shows within your niche and note when they release episodes; this may give an indication of what might work, though every show is unique, and what works for others may not necessarily apply here.
Determining an ideal release schedule also involves considering your resources and production workflow. How long does it take you to comfortably create one episode (developing content, recording audio/video, editing for quality before publishing on platforms) and for your audience to comfortably review, subscribe, and listen?
Consider what your overall goals for your show are as well – are you seeking more downloads, followers, subscribers, listening time reviews, lead generation, or email signups? Once you understand exactly what your desired goals are, it should become easier to establish the best publishing day.
There’s no one-size-fits-all answer when it comes to the perfect release date of a podcast; rather, this depends on its specifics, industry trends, and audience data. But if you can find an optimal release date that retains current listeners while drawing in new ones – that would certainly be worth exploring! Ultimately, successful podcasts provide value by engaging their listeners while offering insights, solutions, or entertainment that resonates with them. Follow these tips and create something both unique and captivating!

How Does a Regular Release Schedule Benefit 'What Makes Podcast Good?'?

How Does a Regular Release Schedule Benefit ‘What Makes Podcast Good?’?

Please share this post with your friends, family, or business associates who are new to podcasting or just starting a podcast.