We Save New Podcasters Time and Resources By Curating Relevant Information and News About Podcasting and Related Products and Services.

podcast-big-logo
Please Share This Content with Your Friends, Family, or Business Associates

Mastering Apple Podcasts: Your Ultimate How-To

By Tom Seest

Is Apple Podcasts Easy To Use?

At PodcastBig, we help new podcasters develop strategies to create content, traffic, and revenue from podcasts based on our experiences and experimentation.

Apple’s Podcast app offers an expansive collection of streamable and downloadable shows. Its search functionality makes it easy to locate those discussing specific topics while its playback options provide skip buttons, download settings, and a dashboard for viewing your listening statistics.
This app also supports AirPlay, allowing you to stream episodes directly onto speakers or AppleTV. Furthermore, it enables users to follow podcasts in order to add them directly into their queue.

Is Apple Podcasts Easy To Use?

Is Apple Podcasts Easy To Use?

Ready to Reach a Wider Audience? Get Your Podcast on Apple Podcasts!

Apple Podcasts is the largest and most-utilized podcast directory available, as well as being the default app on every iPhone. Apple Podcasts reaches an expansive global audience. Listing your show with them can help promote it while reaching new listeners; Apple offers this service free of charge; however, keep in mind that it could take 24 hours or longer for it to show up there after you submit an RSS feed submission.
Before submitting your podcast to Apple Podcasts, you’ll require a hosting platform that supports RSS (Really Simple Syndication) feeds – an instruction set that describes media files and metadata associated with your podcast – along with support for all essential features like show notes, ratings and reviews, cover art support etc. Additionally, an Apple ID must be created for your podcast in Podcast Connect as well as login credentials for the account you intend on submitting it with.
Once you have an Apple ID and signed into Podcast Connect, click the + button to create a new show. Complete all fields on the form including title, description and episode details before uploading a minimum of one episode (ideally a trailer or bonus episode).
Select the podcast category that most accurately represents the content and language of your show, with subcategories for further refinement. Be mindful that some countries and regions do not permit explicit material; make sure to select this box before submitting to Apple Podcasts.
Be sure to include both copyright and contact information boxes – this won’t appear publicly, but provides Apple Podcasts with a way of getting in touch if there are any problems with your podcast.
Once you have filled out all the fields on the form, press Publish and wait for your podcast to be approved – this could take anywhere from several hours to several weeks; in the meantime you can start marketing it to listeners and social media followers.

Ready to Reach a Wider Audience? Get Your Podcast on Apple Podcasts!

Ready to Reach a Wider Audience? Get Your Podcast on Apple Podcasts!

Ready to Reach More Listeners? Submit Your Podcast to Apple Podcasts!

If you are planning on submitting your podcast to Apple Podcasts Connect, there are a few important points you need to be aware of. First and foremost, ensure your episodes meet Apple’s guidelines by producing high-quality audio episodes at regular intervals with regular releases. Also ensure your RSS feed has been configured properly by using services such as Podbase feed validator; with an authorized feed you can then login into Apple Podcasts Connect and add your show.
Once your podcast has been added, Apple must review your submission. This may take anywhere from 24 to 72 hours; once approved, an email from them will notify you that it has gone live on iTunes directory.
To submit your podcast to Apple Podcasts, log into iTunes Podcast Connect using your Apple ID and password and click “Add a Show”, followed by “Submit for Review. Fill in all relevant information about your show such as description, episode titles and links, artwork etc on this next page before submitting.
Once all the information for your podcast has been entered, enter its RSS feed address provided by its host (for example libsyn). Once all this has been done, wait a short period (i.e. minutes or days) until it is processed and then your podcast should appear live on Apple Podcasts and other directories that use iTunes feed.
Once your podcast is listed on Apple Podcasts, the real work begins: you can begin promoting it by sharing its episode link on social media or using a free marketing platform like MailChimp to send a newsletter out. Furthermore, local radio stations and media outlets could help spread word of your podcast as well.

Ready to Reach More Listeners? Submit Your Podcast to Apple Podcasts!

Ready to Reach More Listeners? Submit Your Podcast to Apple Podcasts!

Is Your Podcast Ready for Apple Podcasts?

Approval from Apple is essential to making it easier for listeners to find your podcast, and the process should be fairly straightforward. After verifying that your content meets Apple’s content guidelines and is categorised correctly, check that your show artwork aligns with specifications, and confirm there are no validation errors on iTunes feed – ideally this step should take between 24 hours to a week for approval; most will usually happen within three days or less.
Apple Podcasts Connect, a web-based dashboard designed to manage podcasts and RSS feeds, provides an easy way to submit your podcast for review. Once logged in, click the “+” symbol in the top left to add new podcasts – in order to do this you will need an Apple ID, unique podcast title and URL, Apple Podcasts account dedicated solely for this podcast, rather than using your personal Apple ID (in case it needs sharing with others).
Once your podcast is complete, submitting it to iTunes Podcast Directory should be easy. Simply create an account on Apple Podcasts website using your Apple ID, submit an RSS feed for approval by Apple Podcasts staff, provide details about your show including name, description and artwork; once approved it will appear in iTunes Podcast Directory for all to download and subscribe.
Use Libsyn as a podcast host to expand the distribution options and grow your audience; however, this requires more work from you in terms of updating each platform simultaneously.
If your podcast is having trouble getting approved by Apple Podcasts, it could be due to technical difficulties or being too similar to another one. If this is the case for you, try fixing any technical issues and submitting again, changing its name or starting over completely with something completely new.

Is Your Podcast Ready for Apple Podcasts?

Is Your Podcast Ready for Apple Podcasts?

Are You Ready to Reach Millions? Get Your Podcast on Apple Podcasts!

Get Your Podcast On Apple Podcasts is an invaluable step towards building an audience for your show. Apple Podcasts makes your show visible to a global audience while giving you access to search results on iTunes, iPhone and Mac OS devices – as well as giving you detailed listener data that will assist your content creation and marketing strategies.
Begin your podcast journey by submitting your RSS feed to Apple Podcasts Connect. To do this, create an Apple ID specifically dedicated to your podcast, then use that Apple ID to log into Podcasts Connect using it.
Once logged in, select “New Episode” under the podcasts header on the left side of your screen and enter your RSS feed URL. Next, verify your show information such as name and description matching what’s found in your feed; ensure artwork adheres to Apple specifications; set update frequency to allow automatic downloads and select at least one category for your podcast.
Press “Submit Podcast to Apple,” and wait up to seven days for Apple to approve and publish your show in the App Store. When approved, an email from Apple with your show’s directory listing will be sent directly to Libsyn and automatically displayed within Podcasts App for iOS and Mac OS devices.
If your podcast is having difficulty being accepted by Apple Podcasts, try running its RSS feed through a validator such as Cast Feed Validator or Podbase Podcast Validator to help identify any metadata errors which might be keeping Apple from accepting your feed. By running through these validators, they’ll identify any problems in your metadata which could prevent Apple from accepting your RSS feed.
Before submitting your podcast for review by Apple Podcasts, it’s also a good idea to ensure you comply with their podcasting guidelines. Things such as misrepresenting the title or episode description as misleading; failing to clearly delineate explicit content; and stuffing keywords into descriptions can all cause it to be rejected by Apple’s review process – or worse still could face disciplinary action from them!

Are You Ready to Reach Millions? Get Your Podcast on Apple Podcasts!

Are You Ready to Reach Millions? Get Your Podcast on Apple Podcasts!

Please share this post with your friends, family, or business associates who are new to podcasting or just starting a podcast.