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Master the Art Of Asking Engaging Questions

By Tom Seest

Are You Ready for Good Podcast Questions?

At PodcastBig, we help new podcasters develop strategies to create content, traffic, and revenue from podcasts based on our experiences and experimentation.

Podcast interviews offer you an amazing opportunity to create captivating, informative, and educational content for your listeners. However, making sure the right questions are asked in an interview is crucial to its success.
Personal background questions are an excellent way to create an engaging dialogue with your guests and connect their professional achievements to an overarching narrative for listeners.

Are You Ready for Good Podcast Questions?

Are You Ready for Good Podcast Questions?

How to Craft Engaging Industry Questions?

Hosts of podcasts must deliver value to their listeners. In order to do this, interview questions that engage listeners are essential; whether interviewing an industry expert or someone renowned in their field. Open-ended questions that encourage dialogue will do this more effectively than yes/no questions which don’t provide any real insights and may only lead to dead ends in dialogue.
Researching guests prior to an interview can give you an edge when formulating questions for them, helping to prevent repeating what other podcasts have already asked. Just be wary not to rely too heavily on research; that could take the fun out of the interview and turn your host into an automaton!
One question that’s always great to ask of any guest is how they have handled an obstacle in their career, which shows your audience they are human and not perfect; additionally, this allows your guest to share an anecdote that may benefit their audience in future interactions.
Clarifying questions can add immense value to any interview. If your guest says something that you don’t fully comprehend, ask them to clarify for the sake of your listeners – as their representative they expect you to explain complex topics clearly and simply.
Host of a podcast? Your job as the interviewer should be to create an atmosphere of comfort for your guest by starting off on an upbeat note and breaking the ice through conversation starters such as personal questions about personal life, family or hobbies – however it should be limited in order to not interrupt their expertise too often! But be wary about asking any irrelevant or off-topic inquiries, except in cases of going off-topic and needing reining back in.

How to Craft Engaging Industry Questions?

How to Craft Engaging Industry Questions?

What Sparks Your Passion?

Each podcast show should aim to bring value to its listeners, whether this means academic knowledge, life hacks or simply entertainment. When considering interview topics and questions for interviews it is best to keep these end results in mind so you can tailor interview questions appropriately. Avoid generic ones where audiences could easily access answers online instead of opting for personal ones which enable your guest to discuss more of themselves and their life experience and personality.
Asking guests questions like, “How would your closest friends describe you?” can provide listeners with an intimate glimpse into their personality and help them connect more closely. Additionally, asking a guest about their greatest failure or success in their career can create an emotional tie with listeners that encourages them to relate more easily to interview content.
Podcast guests often enjoy discussing their passions on a podcast. This provides listeners with insight into their individual personalities while showing how these passions could fit into their careers; for instance, asking an author how they knew they wanted to write can inspire listeners to pursue their own passions.
Personal questions not only offer deeper insights into a guest’s character, but can also strengthen bonds between host and listeners. Asking a guest about their favorite childhood memories may spark lively dialogue that all parties involved will enjoy.
Clarifying questions are an excellent way to jump-start a discussion and add value to a podcast episode. They can serve to clear up any miscommunication or ambiguity from your guest while at the same time extracting important details from them.
As with industry questions, it’s best to create a list of questions ahead of an interview so you have something concrete to refer to when speaking with your guest. But be careful not to read your list verbatim to your interviewee; doing so may sound too scripted and ruin the natural flow of dialogue from the conversation. Additionally, try not to duplicate questions from other podcasts within your niche as this may cause listeners to think they have heard answers elsewhere and decrease viewership of your podcast episode.

What Sparks Your Passion?

What Sparks Your Passion?

What Fun Questions Await in These Podcasts?

When conducting podcast interviews, it’s essential that the conversations you spark engage your listeners. Asking relevant questions helps your guests open up and reveal something special about themselves that’s unique only to them.
Podcasters tend to focus on interviewee’s expertise and experience; however, an excellent interview should include questions that explore more personal topics with them as well. Such inquiries can provide new insight into your guest’s work, life or worldview.
How can you come up with great questions for your guest? A good way is to research them beforehand so you understand their background and the context of their answers. Avoid asking too many predetermined questions – this will only make the conversation sound robotic, not providing what your audience expects!
Instead of asking open-ended questions that encourage detailed responses rather than short one-word responses (for instance: What are their favorite aspects of working from home – don’t just settle for vague replies like, “I love the freedom!”)? Instead ask open-ended queries designed to get them talking! For instance: Ask about their experience working from home (ask them what their favorite aspect was rather than accepting vague ones like, “I love working from home!”).
Be mindful of which topics your guests like to discuss. This can give you a good idea of where to direct an interview when there’s time available.
At the conclusion of your podcast, be sure to prompt your guest to include an audience call-to-action – such as including their social media handle or email address so listeners can contact them directly – at the end. This is an effective way of creating relationships and inviting listeners back for future episodes of your show.
Crafting engaging questions for interviews can be a formidable task for any podcast host, yet this essential skill ensures they remain engaging and exciting for listeners. By planning ahead and paying close attention to guest answers, all parties involved can leave feeling satisfied–including you as the host, them as the person being interviewed, and those listening who enjoyed watching it all unfold!

What Fun Questions Await in These Podcasts?

What Fun Questions Await in These Podcasts?

What Techniques Create Memorable Answers?

An effective way to unify all your podcast episodes is to pose one question that every guest answers in the same manner, for instance “What is your favorite productivity hack?. This question could relate to the niche or title of your show – perhaps “What are some productivity hacks you recommend?
An interview podcast should provide listeners with something of value – whether that be life hacks or academic information. All it takes to start this process is your questions!
Questions can make or break podcast interviews. If you keep asking surface-level inquiries, your audience could become disinterested and stop listening altogether.
Before each guest comes on your show, it is crucial that you prepare a list of questions. This will keep the conversation moving along, while covering all bases. Also consider doing research on them prior to interview – see which other podcasts they have appeared on or any articles or interviews written about them that might provide more details.
Make use of this information by tailoring your questions based on it, so as not to ask questions that have already been answered and to encourage deeper responses from them.
Prepare a list, but avoid turning interviews into quiz shows by reading off a sheet of questions from the paper. Doing this may sound too scripted and may result in your listeners losing interest in what’s being discussed during an interview.
When your podcast interviews begin to lose listeners, it may be time for a change. Try some of the above suggestions for asking great questions and see what kind of response from listeners you get – this way you can continue improving your interviewing techniques and bring more value with every episode! Good luck and have fun!

What Techniques Create Memorable Answers?

What Techniques Create Memorable Answers?

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